Name: LEGO
Uploaded: 2017-06-20T19:08:12Z
Duration: 30 s
Description: Advertising fictitious 360º campaign. The general idea of the campaign was the famous phrase ‘To be or not to be’, (Shakespeare) because with the Lego pieces you could transform one thing into another, the original figure is transformed into something other, than you just adding other different pieces, as hands present throughout the campaign.

LEGO

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Je ne suis pas un Robot

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Advertising fictitious 360º campaign.

The general idea of the campaign was the famous phrase ‘To be or not to be’, (Shakespeare) because with the Lego pieces you could transform one thing into another, the original figure is transformed into something other, than you just adding other different pieces, as hands present throughout the campaign.

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